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Strategic Partnership
Strategic Partnership
No one can do it all. At some point you will need a set of skills you don't have. If you can't yet afford to hire a person with those skills, your choices are to
Give away part of your company to an investor, or to a business partner
Spend years developing yourself to fill that gap
Or to scrap the idea of further growth altogether.
If you don't like any of those idea, I have one more option for you.
The Game
If you were to hire me on a salary to build your company, it would cost you around $150,000/yr as a salary, plus bonuses. That is the market value of what I do. To make my work accessible and affordable to small owner-led services like yours, I will work on a revenue-share arrangement. That means I don't get paid until I generate value for your company. But, when I do generate value, a portion of it is mine like a royalty.
Business Assessment
Business Assessment
We'll start with a thorough analysis of your business so I can assess the types of opportunities that are available. My goal is to fill in your gaps, not to replace you. If there are lucrative opportunities you're not taking advantage of, I'll propose that my role be to capture those for you.
The Terms
The Terms
Based on what I find, we'll decide on a scope of work that should be included in the revenue share arrangement. Anything inside of that scope will be work I do for free as an entrepreneur chasing the revenue share. Any work you want me to do outside of that will be paid separately right away.
The Work
The Work
Most of my work is going to be building infrastructure, systems, or strategies, which can be done remotely from anywhere. We'll meet weekly virtually to go over deliverables, and I'll show you what your business can now do that it couldn't do last week thanks to my work, then I'll cover my plans for the following week.
The most common opportunity gaps from small companies include increasing affiliate supply, raising prices, winning corporate accounts, polishing communications, and leveraging existing clients into a referral engine. Those will likely be the foundation of my work in addition to other opportunities I find during the assessment. My goal isn't just to generate leads, it's to build the infrastructure that enables your company to carry 10-20x more business volume effortlessly.
My Tools
Since selling my company, I have built two pieces of software that would have enabled me to scale into the 8 figures per year if I had them when I was in business.
Black Car Connect is my affiliate management software. It is free for every black car operator in the US, and it's what I will use to build out your affiliate supply.
Client Connect is my customer travel app. It is only available for partners.
Client Connect
On the Client Connect, you are the only service in your service area so your local affiliates aren't visible to you clients. You can go through other services across the country who are on Black Car Connect and you can curate a list of owner-approved vendors from your A-list relationships.
Your clients can shop through the map just like shopping for rentals on AirBnB, using search filters and tagging favorites. And every time they need service anywhere, with any vehicle from sedan to charter bus, they decide who they like, and they book it through you so that you get the farm-out margin.
Combined with my follow up communications plan, this is the kind of tool that can make you into a nationwide powerhouse, not just doing outbound travels, but also cross-bound with people who may never set foot inside of your service area.
How We Relate
I am classified as either an independent contractor, or a non-monetary investor. I bring my experience, industry knowledge, connections, technology, strategy, and guidance (everything except my money) to make your company grow rapidly and stably. You just run the business and keep your quality of work high.
Click below to preview my contract folder so nothing catches you by surprise, then let's talk.
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